Erik Messori

On a rooftop four floors above the street, and boasting a surface area of just 20 square meters, sits the smallest vineyard in the world. It is located in Via Mari 10, in the historic center of Reggio Emilia where the Masoni family have grown 40 kg of Sangiovese grapes each year since 2010, producing about 33 bottles of red wine a season. ViaMari10 twists logic and defies expectations by reaping the bounty of a vineyard from the centre of a city: from the harvest on the terrace, to the squeezing of the grapes within the four walls of a cloister, ageing in the cellar and bottling in the living room. It represents the work and involvement of many but the privilege of a few, delivering a simple and popular wine that is instantly exclusive. Coming from Emilia Romagna, a land of flavors, the wine is a mirror of tradition and authenticity. Known as the Italian Food Valley, the region is the cradle of 44 PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) products, including the renowned Parmigiano Reggiano, Culatello di Zibello and Aceto Tradizionale di Modena – Parmesan cheese, cured pork from Zibello and traditional balsamic vinegar from Modena. The area boasts high quality DOC and IGT wines, 15 Slow Food Presidia and more than 200 traditional products which have been officially registered. The epitome of Italian excellence, this food and wine heritage is recognised by the European Union, which confirms that Emilia Romagna has one of the richest culinary offerings in the world.

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